Proasur Case study

Within this dossier of case studies on the successful internationalization of Asturian companies promoted by ASTUREX, we present Proasur, a company specialising in the design, technical development and production of cultural, leisure and promotional projects. Its first international museography projects took place in the Persian Gulf countries. Proasur has kindly shared its international growth strategy with us. Strategic alliances or cooperative agreements are a key component of this strategy.